Why continuing education?
Would you go to a doctor, mechanic, or even a hairdresser that does not keep up on what’s new in their field? I don’t think so.
My sister is a hairdresser. She gets magazines and books all the time with the latest hairstyles and new techniques. She reads books all the time to improve her people skills, marketing, etc. She even gets DVDs sent to her monthly so she can watch the new haircuts being done.
She does not look at the expense. She considers everything an investment. An investment in herself and in her business. She said one haircut or one new customer will more than pay for a CD or DVD, or even a book.
I consider the personal development and leadership program we are involved in the best investment I can possibly make in myself. I also get CDs and other books every month for spiritual growth from other sources.